From: The Conversation
The Australian Competition and Consumer Commission has instituted Federal Court proceedings against a repeat offender over allegedly misleading claims on a homeopathy website.
The regulator is targeting the Homeopathy Plus website for claiming that the whooping cough vaccine is “unreliable” and “largely ineffective” in preventing whooping cough and that homeopathic remedies are a safe and effective alternative. It is also taking action against homeopath Frances Sheffield.
The action comes months after the ACCC said Homeopathy Plus had removed misleading and deceptive claims about whooping cough prevention and treatment from its website.
It follows non-compliance with retraction orders by both the Therapeutic Goods Administration Advertising Complaint Resolution Panel (CRP), the body responsible for policing the Therapeutic Goods Advertising Code, and the Therapeutic Goods Administration (TGA) who administer the Therapeutic Goods Act.
The Australian Government Department of Health and Ageing recommends children receive the whooping cough vaccine as part of routine childhood immunisation.
Homeopaths have said they will defend against the decision.